Masterclass on Optimizing Sustainable Tourism Yield

Without a deep understanding of the sustainable tourism landscape, businesses and companies struggle to optimise opportunities of sustainability or manage operational challenges. This course is designed to equip participants with critical knowledge and deep understanding of the dynamic sustainable tourism landscape and get tools to lead their companies to implement sustainable tourism strategies, respond to current events in sustainability and share organisational values through effective communication.

This course is suitable for supervisors, mid-level and top management as well as boards of tourism companies and organisations.

Course Delivery & Duration

The course can be delivered online and face to face. Online delivery takes two days  and is broken into 3 (three) hour sessions for each day. Face to face sessions is a full day of 7 (seven) hours including breaks.


Participants can choose from the following options

  • Get five 30 minutes free online consultation on use of tools or any clarification on issues covered during masterclass within 21 days of training. Terms and conditions apply. Booking is for sessions is required.
  • Get a 15% discount on any other STTA online course within 3 months after Masterclass
  • Get free rapid sustainability assessment of their company within 7 days


All participants will receive a digital certificate. STTA Courses are registered in Kenya through the National Industrial Training Authority

  • 2:00 PM — 5:00 PM
    Place and value of sustainability in restarting tourism. Why does it count?
  • 2:00 PM — 3:30 PM
    The ins and outs of sustainable tourism in 2021 and looking into the future
  • 3:30 PM — 5:00 PM
    Making sense of sustainable tourism through communication

Register for the Online Masterclass (Registration Deadline: 20th August)

COST: KES.10000 or USD 100

*(For groups, register 4 and get a free slot for the fifth person)*

Book a face to face Masterclass (personalized masterclass for your company)

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