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Community Based Tourism Design and Management

Challenge

CBTEs in Kenya are numerous, but often lack market access for their products. This is often because the CBTE do not operate as businesses, often have similar products and lack the right networks for ensuring sustainable market access and operations.

Solution

STTA developed a criteria for assessing market readiness of CBTEs in Kenya, DIY toolkits on sustainable consumption and production for CBTEs in Kenya and created a tourist guidebook for market ready CBTE products.

Result

CBTEs that were beneficiaries of the SusTour project became stable, diversified their products, gained business management and marketing skills and were able to better access tourist markets.

Latest Posts

July 25, 2026

STTA Young Change-Makers Outdoor Connect Reaches Nairobi National Museum

STTA Young Change-Makers Outdoor Connect at Nairobi National Museum The STTA Young Change-Makers Programme reached a new milestone on Saturday, 26th July 2026, with the third instalment of its innovative Outdoor Connect activity. This time, the destination was the iconic Nairobi National Museum, a space where Kenya’s natural, cultural, and artistic heritage comes alive. Following earlier visits to...

July 24, 2026

STTA Young Change-Makers Outdoor Connect Continues: Finding New Lessons at Nairobi War Cemetery

*27 June 2026* STTA Young Change-Makers Outdoor Connect at Nairobi War Cemetery The STTA Young Change-Makers Programme continued its newly launched Outdoor Connect activity on Saturday, 27th June 2026, with a visit that shifted the focus from waste management to heritage, memory, and the ethics of tourism. The destination was Nairobi War Cemetery, a beautifully maintained Commonwealth War...

July 23, 2026

STTA Young Change-Makers Launch ‘Outdoor Connect’ with a Transformative Visit to TakaTaka Solutions

*24 June 2026* STTA Young Change-Makers Outdoor Connect at TakaTaka Solutions The STTA Young Change-Makers Programme launched its bold new Outdoor Connect activity on Wednesday, 24th June 2026, with a visit that set the tone for everything to follow. The destination was TakaTaka Solutions, East Africa’s largest waste management company, and the experience proved to be a powerful...

April 15, 2026

Ladha Za Africa Culinary Awards Ceremony

We were honored to be invited to the Ladha Za Africa Culinary Awards Ceremony held at Boma International Hospitality College, a powerful celebration of African gastronomy, innovation, and the future of hospitality. The event reaffirmed a critical truth: food is no longer just culture; it is strategy, identity, and a driver of sustainable tourism growth...